Haapio Creative works with brands, design studios and spatial practices that care deeply about atmosphere, material and visual identity.

Most collaborations begin with a shared ambition: to create something distinctive — not generic. Whether it’s a product collection, a hospitality concept or a long-term visual direction, the work is rooted in thoughtful storytelling and surfaces designed to live in the real world.

If you’re developing something that deserves its own visual language, this is a good place to start.

WHERE WE CREATE THE MOST VALUE

– Product or collection development that needs a recognisable and lasting visual identity
– Boutique hospitality, retail or event environments seeking a cohesive surface concept
– Concept-driven collaborations where illustration and material are central
– Long-term artistic partnerships with brands and design studios

The studio is particularly aligned with projects where visual authorship and material sensitivity matter.

HOW WE BEGIN

  • An introductory conversation

  • Clarifying the scope and ambition

  • A tailored proposal outlining approach and phases

  • Project commencement

Every project is structured, but never rigid — the process adapts to the context.

BEFORE WE SPEAK

You don’t need a perfectly polished brief — but a bit of context helps us have a focused and meaningful first conversation.

It’s helpful to know:

– What are you developing?
– At what stage is the project currently?
– What is your timeline and approximate scope?

If relevant:
– Is there an existing concept or creative direction?
– Are specific materials already defined?